Our Story

We built the tool we wished existed

CustodyTrac was born out of personal experience. Our founders lived through the chaos of co-parenting without good tools — missed pickups, disputed expenses, last-minute schedule changes with no paper trail. We decided to fix it.

12,000+

Families coordinating

98%

Uptime SLA

4.9 / 5

Average rating

2022

Founded

Our Mission

Co-parenting after separation is one of the most emotionally demanding things a person can do. The logistics — custody schedules, shared expenses, school events, medical appointments — pile up fast. When communication breaks down, kids feel it.

Our mission is simple: reduce conflict, increase clarity, and put kids first. CustodyTrac gives both parents a shared, neutral space to coordinate — no more he-said-she-said, no more lost receipts, no more scheduling confusion.

What We Stand For

These aren't just words on a wall — they're the principles that guide every product decision we make.

Kids First, Always

Every feature we build starts with one question: does this make life better for the children? Co-parenting is hard — we make it easier so parents can focus on what matters.

Privacy by Design

Your family data is sensitive. We encrypt everything in transit and at rest, never sell your data, and give you full control over what you share.

Built for Real Families

We talk to co-parents, family mediators, and child psychologists to make sure CustodyTrac reflects how real families actually work — not an idealized version.

Clarity Over Complexity

Co-parenting already involves enough complexity. Our product philosophy is radical simplicity: every screen should be obvious on the first visit.

Meet the Team

A small, focused team of parents, designers, and engineers who care deeply about families.

ME

Morgan Ellis

Co-Founder & CEO

Former family law paralegal who experienced co-parenting firsthand. Built CustodyTrac to solve the coordination problems she saw every day.

JP

Jordan Park

Co-Founder & CTO

Full-stack engineer with 12 years building consumer apps. Parent of two, passionate about using technology to reduce family conflict.

AS

Avery Santos

Head of Product

Product leader who spent 6 years at a family services nonprofit. Brings deep empathy for the emotional complexity of co-parenting.

RC

Riley Chen

Head of Design

UX designer focused on accessibility and clarity. Believes that good design reduces stress — especially in high-stakes family situations.

"CustodyTrac didn't just organize our schedule — it changed the tone of our entire co-parenting relationship. We argue less because everything is documented and clear."

— Parent in Phoenix, AZ

Ready to coordinate better?

Join thousands of families using CustodyTrac to reduce conflict and keep kids at the center.